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Shop Talk: Survival Tactics for Slower Periods

  • RecRoom 1 Lackawanna Plaza Montclair, NJ, 07042 United States (map)

Shop Talk is a low-pressure gathering just for merchants, makers, and small business owners who want to grow their business and connect with like-minded people. Expect real talk, not fluff — with practical advice you can actually use, no matter what stage you're at.

This month, the topic is:
Survival Tactics for Slower Periods

Real talk: slow seasons happen. Most retail businesses make 70% or more of their sales during the holiday season. Spending trends can be effected from everything to weather and political issues. So what about the down time?

We're workshopping real strategies. How to move product when foot traffic drops, promotion that doesn't feel desperate, and what actually works when Instagram isn't converting. Bring your questions and your war stories.

Lead by:

Georgia Varidakis Simoes, owner of 2 retails store in Williamsburg, Brooklyn from 2008- 2014, your MF curator and GM & Director of events for Lackawanna Station.

Michelle Ward, GM and Co-founder of RecRoom.

Free to Lackawanna Station Tenants, Montclair Flea vendors and RecRoom members. $10 for all other.

👋 RecRoom member? Login to your account, head to Events in the news feed and you'll be able to reserve your ticket for free.

🛍️ Montclair Flea vendor or Lackawanna Station tenant? Grab your ticket here and use the code that’s been emailed to you separately to bring the cost down to $0.

➡️ For all others, grab your $10 ticket here or at the door.

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Previous
May 11

Screening & QA: "About Those Miscarriages & Other Messes I've Made"

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Next
May 29

Lunch & Learn: Making Sense of Your Money with Michele Feeley